The Top Six Fundamentals of Using Twitter

The Top Six Fundamentals of Using Twitter

I’m a massive advocate of Twitter. I’ve built relationships, business and tons of engagement. And yet I feel like a lot of the fundamentals are lost as people approach such an incredible network. I do believe we will all see changes on Twitter, but for now...
The Four Fundamentals of Content Marketing

The Four Fundamentals of Content Marketing

In my previous posts, I have explored the basics of utilizing social media to drive traffic to your company‘s site. But without solid content marketing, your best efforts to define yourselves online on those various platforms would be lost. Why, you ask? Mainly...
The Five Fundamentals to Using LinkedIn

The Five Fundamentals to Using LinkedIn

With over 332 million users worldwide, LinkedIn is easily one of the most powerful social media platform on the planet. However, I’m often surprised to hear that many companies fail to capitalize on using the service as part of their marketing strategy. Which is...